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  • Destination Discovery Activities
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  • Destination Discovery Activities
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Destination Discovery Activities

Experience the best of our host destination, Heber Valley!

Please note, all Destination Discovery activities take place in the afternoon on Wednesday, October 14th.

Registration for activities will close on Wednesday, September 30, 2026

Destination Discovery activities are exclusively for Utah Tourism Conference attendees. All participants must also have a full conference registration ticket.

Activities are NOT refundable once purchased. However, activity tickets may be transferred to other participating attendees.
Guided Hike at Wasatch Mountain State Park
Wednesday, October 14, 2026 from 12:45 - 3:45 pm | Enjoy a guided hike and nature walk through Wasatch Mountain State Park - a nearly 22,000-acre preserve, w... see more
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Wednesday, October 14, 2026 from 12:45 - 3:45 pm | Enjoy a guided hike and nature walk through Wasatch Mountain State Park - a nearly 22,000-acre preserve, which was established by the state in 1961. The park provides year-round recreation, including camping, picnic sites, fishing pond, two 18-hole golf courses, and miles of trails for hiking, mountain biking, off-highway vehicles, and horseback riding. The Wasatch Mountain State Park also features a disc golf course, dirt pump track for non-motorized bikes, and a 3D archery range.
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$5.99
$5.00 + $0.99 service fee.

Limited Qty Available

Homestead Crater Swim & Soak | 1:30 - 2:30 pm
Wednesday, October 14, 2026 from 1:30 - 2:30 pm | One of the most unique activities you’ll ever experience in your lifetime, The Crater at Homestead is a geo... see more
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Wednesday, October 14, 2026 from 1:30 - 2:30 pm | One of the most unique activities you’ll ever experience in your lifetime, The Crater at Homestead is a geothermal hot spring that sits beneath a beehive-shaped limestone rock located on the historic Homestead property. Unwind with a relaxing mineral soak in this 10,000 year old Crater hot spring. Sessions are 60 minutes long. All ages and swimming ability levels are welcome. Life jackets are required and provided.
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$36.74
$35.00 + $1.74 service fee.

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Homestead Crater Swim & Soak | 2:30 - 3:30 pm
Wednesday, October 14, 2026 from 2:30 - 3:30 pm | One of the most unique activities you’ll ever experience in your lifetime, The Crater at Homestead is a geo... see more
Learn More
Wednesday, October 14, 2026 from 2:30 - 3:30 pm | One of the most unique activities you’ll ever experience in your lifetime, The Crater at Homestead is a geothermal hot spring that sits beneath a beehive-shaped limestone rock located on the historic Homestead property. Unwind with a relaxing mineral soak in this 10,000 year old Crater hot spring. Sessions are 60 minutes long. All ages and swimming ability levels are welcome. Life jackets are required and provided.
Learn More see less
$36.74
$35.00 + $1.74 service fee.

Limited Qty Available

Ritual Chocolate Factory Tour + Tasting
Wednesday, October 14, 2026 from 1:00 - 2:30 pm | Join us for a tour of this fun bean-to-bar chocolate-making facility in Heber Valley. This tour offers a be... see more
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Wednesday, October 14, 2026 from 1:00 - 2:30 pm | Join us for a tour of this fun bean-to-bar chocolate-making facility in Heber Valley. This tour offers a behind-the-scenes guided walk through the manufacturing process, from raw product to complete bars, packaging, and shipping of products. The tasting will provide insight into the high quality process, from cacao beans to chocolate bars. On the tour, you will get a chance to see the factory and taste the incredible chocolate! Plus, enjoy two free mini bars included following the tour.
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$26.49
$25.00 + $1.49 service fee.

Limited Qty Available

Dairy Farm Tour + Cheese Tasting
Wednesday, October 14, 2026 from 1:00 - 3:00 pm | The local Kohler family has been caring for cows since the 1800s, and they love to share their dairy farm w... see more
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Wednesday, October 14, 2026 from 1:00 - 3:00 pm | The local Kohler family has been caring for cows since the 1800s, and they love to share their dairy farm with others! Dairy Farm Tours begin at the Kohler Creamery, where you’ll take a scenic hayride to the farm. There, you will meet the baby calves and walk through the state-of-the-art robotic milking barn. After the tour, you will stop by the Kohler Creamery to sample the cheese products and local made Aggie ice cream. Note: This is a working farm, so wear closed-toe shoes that can get dirty.
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$26.49
$25.00 + $1.49 service fee.

Limited Qty Available

Heber Valley Railroad
Wednesday, October 14, 2026 from 1:00 - 2:30 pm | One of the most popular attractions in Heber Valley is the historic Heber Valley Railroad. The scenic train... see more
Learn More
Wednesday, October 14, 2026 from 1:00 - 2:30 pm | One of the most popular attractions in Heber Valley is the historic Heber Valley Railroad. The scenic train experience winds through agricultural lands, traversing the pristine Provo River, and along the base of the Wasatch Mountain foothills and west bank of Deer Creek Reservoir. Riders enjoy captivating views of the commanding jagged peaks of Mount Timpanogos throughout the excursion.
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$26.49
$25.00 + $1.49 service fee.

Limited Qty Available

Ice Sheet at Black Rock Mountain Resort
Wednesday, October 14, 2026 from 1:00 - 3:00 pm | The Black Rock Mountain Event Center at Black Rock Mountain Resort is Heber Valley's premier venue for spec... see more
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Wednesday, October 14, 2026 from 1:00 - 3:00 pm | The Black Rock Mountain Event Center at Black Rock Mountain Resort is Heber Valley's premier venue for special events and ice sports. Home ice of the Utah Outliers Hockey team, it features 1,900 seats for games and 15,000 square feet of flexible space for up to 3,000 guests. Step Onto the Ice: A Hands-On Curling & Hockey Experience at Black Rock Mountain Event Center. An interactive session on the ice as you learn the basics of curling and hockey in a fun, beginner-friendly environment. Enjoy light appetizers, a cash bar, and a firsthand look at how Black Rock Mountain Event Center creates memorable experiences.
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$26.49
$25.00 + $1.49 service fee.

Limited Qty Available

ParOne Golf Swing Bays
Wednesday, October 14, 2026 from 1:00 - 3:00 pm | Practice your swing from the new ParOne golf course bays. This is an elevated golf experience and one-of-a-... see more
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Wednesday, October 14, 2026 from 1:00 - 3:00 pm | Practice your swing from the new ParOne golf course bays. This is an elevated golf experience and one-of-a-kind destination that combines scenic golf, friendly competition, and inviting social spaces. Attendees will be organized into groups of 6.
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$26.49
$25.00 + $1.49 service fee.

Limited Qty Available

Sunrise Activities - Forest Bathing
Thursday, October 15th from 6:20 AM - 7:30 AM | Forest Bathing originated in Japan where it is called Shinrin-Yoku. This practice has been scientifically pro... see more
More Info
Thursday, October 15th from 6:20 AM - 7:30 AM | Forest Bathing originated in Japan where it is called Shinrin-Yoku. This practice has been scientifically proven to boost immunity and mental strength as well as offering us the opportunity to deepen our relationship with the natural world. Attendees will explore slowly, using one sense at a time, the ways of grounding to nature and capturing the beauty of the moment. This guided walk can be done by all abilities. Forest Bathing gives us the opportunity to slow down our mind and body and connect with nature.
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FREE

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Sunrise Activities - Group Run
Thursday, October 15th from 6:30 AM - 7:20 AM | Did you know the Heber Valley team are avid runners? Join the true local experts for a sunrise run departing ... see more
Learn More
Thursday, October 15th from 6:30 AM - 7:20 AM | Did you know the Heber Valley team are avid runners? Join the true local experts for a sunrise run departing from the Grand Hyatt. Whether you're training for your next race or simply looking to start the day with fresh mountain air and great company, this relaxed group run is a memorable way to experience Heber Valley before the conference begins.
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FREE

Limited Qty Available

Conference Registration

Full Conference Registration - UTIA/UHLA Member
Full conference registration for UTIA & UHLA members. You must be a current UTIA or UHLA member to receive this discounted rate. This ticket grants the ticke... see more
Full conference registration for UTIA & UHLA members. You must be a current UTIA or UHLA member to receive this discounted rate. This ticket grants the ticket holder access to the Utah Tourism Conference for all days. see less
$389.00
$379.00 + $10.00 service fee.

Limited Qty Available

Full Conference Registration - UTIA/UHLA Member (Tax Exempt)
This ticket type is for entities that hold tax exemption status. Full conference registration for UTIA & UHLA members. You must be a current UTIA or UHLA me... see more
This ticket type is for entities that hold tax exemption status. Full conference registration for UTIA & UHLA members. You must be a current UTIA or UHLA member to receive this discounted rate. This ticket grants the ticket holder access to the Utah Tourism Conference for all days. see less
$389.00
$379.00 + $10.00 service fee.

Limited Qty Available

Full Conference Registration - Non-Member
Full conference registration for those who are not UTIA members. This ticket grants the ticket holder access to the Utah Tourism Conference for all days.
Become a UTIA Member
Full conference registration for those who are not UTIA members. This ticket grants the ticket holder access to the Utah Tourism Conference for all days.
Become a UTIA Member see less
$409.00
$399.00 + $10.00 service fee.

Limited Qty Available

Full Conference Registration - Non-Member (Tax Exempt)
This ticket type is for entities that hold tax exemption status. Full conference registration for those who are not UTIA members. This ticket grants the tic... see more
Become a UTIA Member
This ticket type is for entities that hold tax exemption status. Full conference registration for those who are not UTIA members. This ticket grants the ticket holder access to the Utah Tourism Conference for all days.
Become a UTIA Member see less
$409.00
$399.00 + $10.00 service fee.

Limited Qty Available

Full Conference Registration - Student
Available to current students enrolled in a Utah high school or a Utah institution of higher education. This registration provides access to all days of the ... see more
Available to current students enrolled in a Utah high school or a Utah institution of higher education. This registration provides access to all days of the Utah Tourism Conference. see less
$154.49
$150.00 + $4.49 service fee.

Limited Qty Available

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2026 Utah Tourism Conference

October 13 - 16, 2026

The Annual Utah Tourism Conference is the state's premier industry conference where professionals gather from around the state to network, learn, and seek inspiration. 2026 is no exception. We are looking forward to another year of connection and learning at this high-energy conference. This year's conference is taking place in Heber City, Utah.

If you are interested in sponsoring or exhibiting at the 2026 Utah Tourism Conference, reach out to Celina Sinclair, UTIA Executive Director, at [email protected].

For more information on the Utah Tourism Conference, visit our website at www.utahtourismconference.com


www.utahtourismconference.com

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SUBSTITUTION AND NAME CHANGE POLICY

We do not offer refunds on tickets, however we do allow for substitution/name changes. Substitution/name changes are accepted and should be received in writing. Email your change request to [email protected]. All substitutions/name changes must be received no later than September 25, 2026.

EVENT PHOTOGRAPHY AND VIDEOGRAPHY POLICY

By registering for and/or attending UTC, attendees understand and agree that they may be photographed, filmed or videotaped and hereby give Utah Tourism Industry Association (UTIA) and those acting with its permission to take pictures and/or recordings of such attendees, and grant the perpetual right to use their name, voice, photograph, portrait, likeness, and biographical information (collectively, likeness), without compensation, for broadcast or exhibition in any media now known or hereafter devised and to put the finished pictures/recordings to any lawful use without limitation or reservation.



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